Methodology
Sprint, stride, glide.
Sprint, stride, glide is a counter argument to the crawl, walk, run approach to digital transformation. It’s our acceleration methodology designed to prioritise agility and cost-efficiency throughout the solution development pipeline.
Ideation
Promote innovation buy-in through collaborative ideation and problem solving.
As the starting point for any innovation, the ideation stage sets the groundwork for future digital products. This is where the seeds of creativity are sown, kick-starting the journey toward product development milestones in the subsequent sprint, stride, and glide phases. This phase usually involves drawing inspiration from internal sources to promote innovation buy-in. This is done through the exploration of emerging technologies, identification of use cases, or the facilitation of blue sky ideation around business or customer insights.
How we generate innovation buy-in:
⇾ Hack days: Team-building and ideation in a hands-on environment ⇾ Hackathons: Incentivised team-based competitions and events ⇾ Immersions: SME-led deep dives into best practice or emerging tech
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Sprint (proof of concept)
Rapidly design and validate potential concepts with target users.
Phase one is about moving purposefully but without hesitation. It involves taking ideas, insights, or technology use cases through the sprint process; conducting rapid co-design experiments to test new experiences with target users. At its core, the sprint phase is about alignment and collaborative problem-solving. Investing in a sprint upfront can accelerate transformative UX breakthroughs and ensure a competitive edge in today's technological market, all the while minimising risk and maximising upfront investment.
How we use the sprint methodology:
⇾ A creative way of uniting siloed teams behind a shared vision ⇾ A cost-effective method for testing solution viability with users ⇾ A repeatable process for exploring emerging tech use cases
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Stride (prototype)
Translate learnings from early phases into a detailed prototype.
The stride phase involves taking the necessary next steps to transform an early proof of concept into a considered, interactive, and user-centric prototype. This phase builds upon foundational elements laid as part of the sprint phase; expanding the initial solution beyond a proof of concept and into a functional or non-functional prototype. At this stage, non-functional prototypes can leverage interactive design elements to replicate target functionality, while functional prototypes can be used to test integrated technologies or back-end systems.
Prototyping is a crucial phase in the innovation process used to:
⇾ Identify design or functionality flaws for iterative improvement ⇾ Facilitate advanced user testing to guide HCI-led optimisations ⇾ Promote buy-in from staff, stakeholders, or potential investors ⇾ Generate detailed development plans, roadmaps, and estimates
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Glide (minimum viable product)
Use the prototype as a blueprint for generating a detailed production plan.
Phase three is the culmination of prior scope-defining phases. It’s where a clear product vision — articulated through an interactive prototype and validated by target users — is passed through to production, either externally or in-house. This phase is where a product prototype can be broken down by interface designers, developers, or specialist technology providers to generate an accurate production plan with associated costs. It’s built around the mantra that laying strong product foundations through experimentation, prototyping, and user validation leads to far better outcomes when moved through to the development phase. Put simply, the better the blueprint, the smoother the construction.
Ways that we support businesses in the glide phase:
⇾ Conducting additional usability or multivariate testing ⇾ Delivering detailed solution documentation tied to UX findings ⇾ Identifying suitable technology or production specialists
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