Validation
Research and strategy
We offer UX strategy, research, and validation services to help you test a hypothesis or validate a market innovation. Our Validation services can be used as stand-alone activities for gauging user appetite, or as a complementary task that can be added to our sprint or prototyping services.
Validation services
Research
Targeted research
The facilitation of a broad portfolio of moderate and unmoderated user research methodologies, curating a selection of research activities to meet the goals of your project. Research types:
- Stakeholder engagement
- Customer engagement
- Market research
- Idea validation testing
Validation
Concept testing
Quantitative and qualitative research methodologies that seek to validate a proof of concept or prototype with target users, providing you with valuable feedback to assess solution viability. Validation types:
- Concept validation testing
- A/B and Multivariant testing
- Longitudinal studies (functional prototypes)
Strategy
Product roadmaps
The delivery of digital strategies tied to business requirements and user needs, helping you define a clear product vision and feature roadmap. Strategy types:
- Product visions
- Disruption strategies
- Human-centred roadmaps
Common questions:
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